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Going Gov & Beyond with Steven Overly, POLITICO

I recall that when I was a reporter years ago at publications like Federal Computer Week (now Nextgov/FCW) and Government Computer News (deceased), we often divided the newsroom into two complementary sections: one group of reporters focused on policy and the business of government and the other group immersed in the nuts-and-bolts of technology. Steven […]

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This Week in Government Tech Media – December 12, 2025

The government tech media continued the steady drumbeat of news related to artificial intelligence (AI). The news came from a variety of sources: the White House, Congress, the Pentagon. Highlights from the past week as well as links to those articles below: A New AI Executive Order The White House issued an executive order (EO) […]

Looking Forward: What’s In and What’s Out in 2026 – PR Edition

This time of year, it seems that every business and spokesperson is offering their predictions for the next 12 months. And, while these articles and posts may attract clicks, few of the predictions ever really come true. So, instead of offering our predictions for 2026, W2 Communications is instead launching our “Looking Ahead” series, where […]

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Inside the Media Mind of Harry McCracken, Fast Company

On this episode of Inside the Media Minds, co-hosts Christine Blake and Madison Farabaugh sat down with Harry McCracken, Global Technology Editor at Fast Company, to chat about his career journey, what it’s like to cover such a fast-paced industry, and his opinions on up-and-coming topics like quantum computing. Harry’s technology coverage focuses on innovation, […]

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This Week in Government Tech Media – December 5, 2025

With the Thanksgiving holiday behind us, Congress went back to work this week. Much of the coverage we saw from the government tech media noted legislative activity related to artificial intelligence (AI). There was also big news related to the Pentagon’s Golden Dome missile defense program. You can find details and links to those articles […]

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Going Gov & Beyond with David Smith and Aaron Mehta

Unlike many of the publications in government tech space, Breaking Defense has been rapidly expanding. The past year has seen the publication growing, both in the size of its news staff and the types of content they produce – such as weekly videos. On this episode of “Gov & Beyond,” hosts Luca Pagni and Joyson […]

Going Beyond the Pitch: How to Establish Meaningful Relationships with Journalists

In the world of public relations, we are often defined by our ability to secure interviews and coverage, positioning clients as trusted thought leaders within their respective industry. But this doesn’t just happen overnight, nor does it come by just blindly pitching out announcements or story ideas to every reporter – it’s about taking a […]

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This Week in Government Tech Media – November 21, 2025

With the shutdown behind us (for now), the government tech media appeared to turn much of its attention to cybersecurity news, including coverage of this week’s Aspen Institute Cyber Summit. Here’s my weekly roundup of some of the trending news of the past week: Legislative Roundup This week saw a series of articles on new […]

Crisis Communications 101: How to Start a Plan

No organization is immune to crisis. Unexpected disruptions can strike at any moment – the time to prepare your crisis communications plan is before you need it. Don’t wait until your organization is trending for the wrong reasons to figure out who’s saying what. This blog will unpack how to build a crisis communication plan, […]

beautiful image capturing fall in DC.

This Week in Government Tech Media – November 14, 2025

Have you heard that the federal government shutdown ended? As you might imagine, the reporters who cover government technology were on top of the news and also looking forward to what comes next now that agencies are reopening. There was also a buzz around Pentagon acquisition reforms. Read all about it below: The Shutdown Ends! […]