Clearly & Concisely Express Your Value to Customers
A website is a critical piece of an organization’s digital marketing ecosystem. It’s your introduction to a prospective customer. Is it making a good impression?
The aesthetic and content on a website can make or break a relationship. That’s why the team at W2 Communications helps our clients develop websites that clearly and easily articulate their company’s value proposition and deliver content that helps customers identify and solve their problems.
We partner with our clients to ensure their websites deliver the visibility and functionality to support their business goals – including product materials to support the sales team, resources for digital marketing activities, and thought leadership content that addresses customers’ challenges.
In-Depth Expertise
Our expertise in the technical details of website development will not only save you time and effort, but elevate your site beyond your competitors. Our capabilities include:
- UX/UI and Responsive Visual Design
- Custom Infographic Design
- Information Architecture
- WordPress, Joomla! and Drupal Web Content Management Systems
- CRM integration (HubSpot, Marketo, Salesforce, etc.)
- Analytics ecosystem (Google Analytics, Google Tag Manager, Google Search Console)
- Quality Assurance (focus groups, usability testing)
- Search Engine Optimization
- Hosting administration