Marketing & PR Resources

Power your integrated marketing communications with our free (and formless!) resources

w2 seo content guide

W2 SEO Content Guide

This template helps guide your SEO research in order to establish the direction and strategy for the content being created.

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W2 seo checklist thumbnail

W2 SEO Checklist

This checklist helps establish the minimum standard requirements for on-page SEO.

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Content audit template thumbnail

Content Audit Template

As part of any SEO plan, you need to perform a content audit to better evaluate how your existing content aligns with your SEO strategy. Our content audit template will help guide the process.

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Cyber PR ebook

Guide to the New Cybersecurity Media Environment

Cybersecurity companies are striving to share their expertise in an increasingly crowded and noisy industry. This eBook leverages our 20 years of cybersecurity PR expertise to provide readers with best practices and actionable guidance to navigate the rapidly changing cybersecurity media ecosystem.

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