Making Our Big Debut ….

(If you like this blog, please share it. Thanks!) These are exciting times for W2 Communications: First, we unveiled our new blog “makeover.” Now, we’re officially announcing that our popular “Tech Connections: Five Minutes With …” podcast series is available on iTunes. That’s right: You can now download directly off iTunes those brief but information-packed […]

How to Give Your Blog a Facelift

(If you liked this blog, please share it. Thanks!) For more than a year now, we’ve had a blast putting out the W2 Communications blog. Judging from the feedback we get from our readers – both on and offline – you’ve enjoyed it too. As a hi tech PR agency that’s constantly in the middle of […]

Five Minutes With … Kelly Harman on Classic Career Mistakes for Women

(If you liked this blog, please share it. Thanks!) You want to be a team player, but you have to take credit for the good work you do … That’s a fine balancing act. Unfortunately, too many female professionals struggle with this challenge. Women have to get comfortable about staking claim to their valuable contributions […]

Why D.C. is Great for Women Entrepreneurs

(If you like this blog, please share it. Thanks!) Let’s hear it for the women in technology of the greater Washington D.C. area! Much of the buzz at last week’s Potomac Techwire Statup Outlook 2012 (#StartOut) event focused on a definitive trend: That women are increasingly finding their footing in the startup scene. It’s no […]

How to Extend the D.C. Tech “Ecosystem”

(If you liked this blog, please share it. Thanks!) Nothing brings out the greater Washington D.C. tech crowd like an event featuring titans of IT investment. Which is why more than 300 attendees recently packed the Ritz Carlton in McLean, Va., to hear top venture capital “heavy-hitters” give their opinions about the regional entrepreneurial ecosystem […]

How Social Media Ensures Event Success

(If you liked this blog, please share it. Thanks!) What is the last business event you went to? Did you get an invitation in the mail? Not likely. There’s hardly an event that’s not promoted these days through social media channels, and there are good reasons for this. At W2 Communications, we recognize the value […]

Five Minutes With … Joyson Cherian on Rapid Response

(If you liked this podcast, please share it. Thanks!) When news is breaking — whether a nasty virus is taking down major websites, a new regulatory initiative is proposed or any other kind of major developments surface involving the technology industry — whom does the industry/national press seek out for expert commentary? These thought leaders […]

How to Master Social Media Conversations

(If you liked this blog, please share it. Thanks!) If you want to stay on top of social-media developments – especially with respect to how these sites can contribute value to your bottom line – then you need to dial into the Northern Virginia Technology Council (NVTC). The NVTC’s highly active social-media committee recently hosted […]

What’s Your e-EQ?

(If you like this blog, please share it. Thanks!) Face it: Everybody has gripes about work and the boss. And sometimes we “share the pain” with co-workers, family and friends. But, generally, we don’t send the equivalent of a 1,700-word Molotov cocktail to more than a thousand co-workers and customers. That’s essentially what happened earlier […]

Five Minutes With … Dendy Young on the M&A Market Forecast

The M&A market is primed for a bubble-like state, according to local tech industry legend Dendy Young. The numbers back him up. Find out how tech companies should position themselves to best take advantage of the hot merger and acquisition market only here on “Five Minutes With …”   About our guest: Dendy Young is […]