This Week in Government Tech Media – February 13, 2026

Last week, we saw a lot of reporting from industry events, and we saw the same thing happen this week – thanks largely to an outpouring of news from the WEST 2026 conference in San Diego. And in another (unwelcome) case of recent history repeating, we saw renewed discussion in government tech media outlets about […]

Looking Forward: Tailoring PR for AI

Today earned media makes up 89% of AI search results.  Earned results are defined as inclusion in academic papers, contributed content, government resources and reports, and most importantly journalist written stories on credible media sites. Google search still dwarfs the searches across all AI platforms put together, accounting for 95% versus AI’s 5%. But, considering […]

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Inside the Media Mind of Kelly Jackson Higgins, Dark Reading

On this episode of Inside the Media Minds, our co-hosts Christine Blake and Madison Farabaugh get together with Kelly Jackson Higgins, Editor-in-Chief of Dark Reading and Vice President of Cybersecurity Editorial at Informa TechTarget, to learn about the Informa TechTarget merger, the 20th anniversary of Dark Reading and the future of the cybersecurity media landscape. […]

This Week in Government Tech Media – February 6, 2026

As expected, worries about a federalAs happens from time to time, this week we saw a number of articles that originated from industry events where reporters covered remarks by government leaders. This time, there were quite a few pieces on remarks from the Information Technology Industry Council’s Intersect policy summit, as well as the Miami […]

What’s Trending with Government IT Media

A recent discussion featuring leading government IT journalists from Federal News Network, Breaking Defense, Space News and GovExec provided an in-depth look into their perspectives on the current state of federal technology, procurement and media relations – and what they expect to be covering in 2026. A few highlights: Notably, with all of the talk […]

This Week in Government Tech Media – January 30, 2026

As expected, worries about a federal government shutdown reappeared this week, although a deal late this week will apparently buy some time. We also saw more headlines focused on the Department of Homeland Security (DHS) – much of it related to AI – and the Pentagon taking a more aggressive stance on offensive cybersecurity operations: […]

Looking Forward: The New Realities of Earned Media at Conferences

Get Creative and Focus on Quality Media engagement has changed significantly over the last few years. Newsrooms are shrinking; niche outlets are becoming more respected; multimedia is becoming front and center; and reporters are working even harder to tell unique and compelling stories.  These changes are probably most evident at conferences. For a long time, […]

This Week in Government Tech Media – January 23, 2026

Once again, cybersecurity was a trending news topic this week – with the Cybersecurity and Infrastructure Security Agency (CISA) serving as a focal point for the government tech media. We also noted a lot of news related to acquisition reform. You can find links to many of those article below: CISA on the Hot Seat […]

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Going Gov & Beyond with Colin Demarest, Axios

Followers of the Axios Future of Defense weekly newsletter will be familiar with this month’s subject of the “Gov & Beyond” podcast. Colin Demarest, Future of Defense reporter for Axios, spoke with hosts Luca Pagni and Joyson Cherian about his career path, the topics that he finds most interesting for the newsletter, trends that he […]

Navigating SKOs – Why Stakeholder Alignment Matters Most

We’re back from a much-needed holiday break that hopefully, was full of rest, relaxation and recalibration. But now we’re heading into an infamous time of the year, sales kick offs (SKOs) when enterprise technology companies outline their priority objectives and focus areas for the coming year. As leaders of strategic communications firms, we all know […]