This time next week, some of us will be landing at San Francisco’s International Airport or running around Moscone Center trying to make it to our next session, but others will be exploring some of the industry’s best networking opportunities that only the RSA Conference can offer. I can already picture what you might be […]
Inside the Media Mind of Axios’ Sam Sabin: The RSAC Episode
As cybersecurity reporter at Axios, Sam Sabin uses her years of experience to tackle complex cybersecurity topics and distill them into meaningful, understandable stories for audiences ranging from industry veterans, government officials, venture capitalists and even newbies to the cybersecurity landscape. During the first episode in our two-part RSA Conference series, Sam tells our co-hosts […]
The Value of Storytelling in the Cybersecurity Market: Slowing Down in a Sonic Speed Industry
We’re officially less than a month away from the 2024 RSA Conference, and it seems like time is flying by! My colleague, Carrie Vanbuskirk, recently wrote a blog on the many info-gathering and relationship building opportunities that this conference holds for vendors, journalists and communications professionals alike. In this vein, companies are putting so much […]
Inside the Media Mind of Healthcare IT Today’s John Lynn
As the Founder of Healthcare IT Today and Swaay.Health, John Lynn has one goal in mind: using technology to improve healthcare and help others do the same. John has led his team to provide healthcare professionals with up-to-date news on trends and topics shaping healthcare for the past 18 years. More than 17,000 articles (and […]
RSA Conference 2024: “The Art of Possible” is also the Art of Opportunity
This week marks one month to the start of this year’s RSA Conference. If you are getting hit with the “four weeks out panic”, we have some recommendations on what to concentrate on, and where the opportunity still lies. A couple weeks ago, my colleague Steve Bosk posted a blog detailing the relatability of this […]
Why We Can All Relate to the RSA Conference 2024 Theme
I’m more excited for this year’s RSA Conference than any before. Not because I’ll have my fair share of amazing Mexican food on Cinco de Mayo and our annual CYBERTACOS networking event on back-to-back days. But I’m extremely bullish about this year’s theme – ‘The Art of Possible.’ It hits the nail on the head […]
Inside the Media Mind of Matt Bracken, Managing Editor of FedScoop and CyberScoop
As the Managing Editor, Matt Bracken oversees the coverage of federal government technology policy and cybersecurity at FedScoop and CyberScoop. Matt and his team are dedicated to covering topics ranging from the AI Executive Order, federal modernization efforts, China’s emergence over Russia as the top cyber threat, and more. Matt notes that cyber is touching […]
Inside the Media Mind of the T-Minus Space Daily Podcast’s Maria Varmazis
As host of N2K’s T-minus Space Daily podcast, Maria Varmazis focuses on providing space professionals with the daily need-to-know news, technology updates, financial deals and more, that help them do their jobs effectively. The podcast aims to be relevant to a diverse audience in or adjacent to the space industry, ranging from marketing personnel who […]
What AI-Generated Content Can – and Cannot – Do (for Now)
I realized that artificial intelligence (AI)-generated content had arrived five years ago, when a CBSSports.com bot started writing the same weekly fantasy football recap report that I had been writing for my league since 2008. True, the bot lacked an engaging voice or any semblance of a personality. It had no sense of humor, so […]
B2B Marketing Trends in 2024: Your Guide to Navigating the Future
New year, new trends! B2B marketing is buzzing with transformative trends and emerging strategies. This year promises a blend of technological innovation with the continued surge of generative AI, and a renewed focus on human-centric marketing and making authentic connections. Let’s deep dive into the trends that are on the rise, reshaping how businesses connect […]