Dennis McCafferty, W2 CommunicationsBy Dennis McCafferty

Five Minutes With … Molly Huie on Mobile Fed Tech

Huie: “There’s a disconnect between those who are paying for mobile advancements and who’s seeing the benefits of those advancements.”

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Mobility makes the federal worker more productive. Mobility helps government organizations save significantly on costs. Hence, greater mobility is something that public sector managers and their employees would like to incorporate at their agencies.

So what’s stopping them?

A recent Market Connections-commissioned survey conducted by AOL Government reveals answers. The resulting AOL Government Federal Mobile Technology study ultimately demonstrates that government technology purchase decision-makers will need to spend money to save money. If you’re an IT contractor in the federal market, you’re going to want to find out more from the reporter’s lead researcher, Molly Huie. Listen to our conversation about the potential for a boom in the federal mobile technology market – and what challenges must be addressed to make it happen.

About our guest: Molly Huie is a senior research analyst with Chantilly, Va.-based Market Connections. Previously, she worked for Scholastic Inc. as a data analyst in the at-home marketing department, where she oversaw predictive customer behavior modeling and project analysis.

This interview was hosted by Dennis McCafferty, Director of Content for W2 Communications,high tech PR agency. Find out more about our full service communications offerings. Subscribe to our “Tech Connections: Five Minutes With …” series on iTunes.

Dennis McCafferty, W2 Communications

Dennis McCafferty, Vice President of Content

As Vice President of Content, Dennis McCafferty brings more than 20 years of experience in editorial, working in all forms of content: metro/national newspapers, regional/national magazines, custom publications/content marketing, radio, TV, blogs and social media. Since joining W2 Communications, Dennis’s projects have included white papers, industry-publication byliners, blogs, op-eds, podcasts and case studies for the range of the agency’s clients.

Previously, he launched his own B2B/B2G/custom-publishing business, DM Enterprises, and worked with clients such as IBM, Advanced Micro Devices, USAA, Nationwide, Amtrak, Ritz-Carlton, MasterCard, GM and many others for their content marketing needs. He has also contributed to Baseline, CIO Insight, Washington Technology and VARBusiness magazine, among other titles.

From September 1997 through March 2010, he served as Senior Writer at USA WEEKEND, for which he interviewed newsmakers such as Presidents Bush and Clinton, Caroline Kennedy, Donald Trump and Web founder Tim Berners-Lee. Before WEEKEND, he was a staff writer for the Atlanta Journal-Constitution, where he won a national, first-place award for investigative reporting.

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