Best Practices for Developing Thought Leadership Content

We have a saying around W2 Communications that “thought leaders have to have thoughts.” That means relevant thoughts that speak strategically to a need or concern experienced by many people. In my years working in the tech industry, I’ve seen my share of those who think their product or service is so brilliant that just […]

Amplifying Your Brand in the GovCon Market

Listen to the full episode here: This week on Amtower Off Center, host Mark Amtower interviews Evan Weisel, Tony Welz and Stephen Mackey of W2 Communications on the evolving nature of communications and PR in GovCon. Stephen Mackey, Evan Weisel and Tony Welz, W2 Communications (Left to right) Topics include:         Insight by RSA: Leaders in innovation examine identity […]