Kaitlin Manocchio, W2 CommunicationsBy Kaitlin Manocchio

Inside the Media Mind of Karen Epper Hoffman: The Evolution of Technology

It was in the early ‘90s when Karen Epper Hoffman, a new graduate of New York University, found herself immersed into the world of technology, a topic that has enthralled her ever since the start of her career at American Banker.

In this week’s episode of Inside the Media Minds, Karen joins us to discuss her work as a freelance journalist focused on financial services and information security technologies. Her articles regularly appear in top publications including CSO Magazine, Government Computer News, SC Magazine, The Parallax, Infosecurity Magazine and ABA Banking Journal.

From Karen’s early years covering the development of home banking through landlines to today’s coverage of artificial intelligence, the perpetual evolution of technology is what keeps her captivated and, as she says, ensures she “never writes a boring story.”

Tune in to the latest episode to hear Karen’s perspectives on:

  • The one security issue that – in her opinion – remains the same
  • Her process covering a story — from pitching editors to finding sources
  • The impact of industry conferences, such as the upcoming RSA Conference and Black Hat, and
  • How inspiration and new perspectives can come from the most unexpected places.

To hear the full interview with Karen Epper Hoffman, listen below and tweet us at @MediaMindsShow to share your thoughts on the episode.

 

Kaitlin Manocchio, W2 Communications

Kaitlin Manocchio, Project Manager

As the Digital Project Manager, Kaitlin considers herself fortunate to have turned her love of writing into a career. With her research driven approach, she focuses on creating clear, concise, consumer-friendly copy and designs through collaboration with our creative team.

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