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Thoughts Heading into RSA Conference’s Cryptography, Craft Beer and Comedians

First of a blog series on the questions RSA’s mammoth growth raises for communicators in the cybersecurity industry The RSA Conference, “Where the world talks security,” is the world’s largest cybersecurity gathering and a bellwether for the digital security, privacy and risk industry. Claiming more than 50,000 attendees annually, last year RSA touted “17 keynote […]

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Employee Feature Friday: Devon Bowles

Devon Bowles is a Digital Designer at W2 Communications, where she envisions, crafts and delivers multimedia design elements for web, video, and print. When she’s not creating beautiful pieces for her clients, Devon loves to cook, read and listen to true crime podcasts. She also enjoys visiting new places and trying new experiences – you’ll […]

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Inside the Media Mind of Karen Epper Hoffman: The Evolution of Technology

It was in the early ‘90s when Karen Epper Hoffman, a new graduate of New York University, found herself immersed into the world of technology, a topic that has enthralled her ever since the start of her career at American Banker. In this week’s episode of Inside the Media Minds, Karen joins us to discuss […]

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Breaking Through the Noise and Maximizing your RSA Investment

It’s February, which can only mean one thing: cybersecurity companies across the U.S. are in the midst of preparations for the industry’s largest event – the RSA Conference. With more than 42,000 attendees expected, this year’s conference will be bigger than ever – making it even more difficult to stand out from the crowd. We […]

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The Big Responsibility of Big Data: a Perspective on the GDPR to Date

Six months into enactment of the European Union General Data Protection Regulation (GDPR), the International Association of Privacy Professionals (IAPP) hosted an expert discussion on how the post-GDPR world is going so far. The scope and impact of the GDPR are not to be understated; the massive preparatory efforts undertaken by any sensible entity doing […]

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It’s Planning Time Again

In addition to the annual holiday craziness, December is the time when companies are developing their communications plans for the coming year. At our company, this process is already well under way. It’s no secret that big end-of-year plans can be sidelined by mid-January in favor of a breaking priority or immediate initiative. While there’s […]

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Inside the Media Mind of Fahmida Rashid: Security “for the People”

Technology has become pervasive in our daily lives — from mobile devices down to hot water heaters — and, as a result, security is impacting individual consumers in ways we never could have imagined. As the Senior Managing Editor at Decipher Magazine, Fahmida Rashid takes a longer-form, narrative approach to her security coverage. While she […]

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Digital Presence: The Certificate of Brand Legitimacy

Picture this: You are five years into a company that you grew from an idea and an investment, your brand is well-thought-out strategically, your printed collateral is pristine, your physical presence is established, but the inpour of clients and partners is underwhelming. Does this sound familiar? Then it’s time to determine the missing link. If […]

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Inside the Media Mind of Amy Morris: Living the 24-hour News Cycle

At six years old, with a tape recorder and a couple of Golden Books, Amy “hosted” her very first radio newscast, cultivating an immediate and lasting passion for radio hosting. As the Morning News Anchor on Bloomberg Radio and the Afternoon Show Co-Host for Bloomberg’s program Politics, Policy, Power and Law, Amy spends much of […]