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CYBERTACOS  Inside the Media Minds

Tag

video marketing strategy

Five Minutes With … Steve Smallman on Measuring the ROI of Online Video Marketing

By Dennis McCafferty / August 13, 2012

(If you like this podcast, please share it. Thanks!) We all know that online video is huge. In fact, it will soon account for 90 percent of all Internet traffic, according to industry projections. So when you invest into this form of content marketing, how do you know whether on not you’re getting results — […]

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