Blockchain’s Potential Impact on Federal Agencies

The Northern Virginia Technology Council (NVTC) recently presented an expert panel discussion on blockchain technology’s potential to transform federal government business processes. Kudos to the panelists for making this mysterious and quickly-evolving technology a bit less formidable. At the most basic level, blockchain (also referred to as “distributed ledger”) stores transactions in a growing set […]

Inside the Mind of Troy Schneider: A Federal Media Deep Dive

This week’s guest on W2 Communications’ podcast, “Inside the Media Minds,” is Troy Schneider, Editor-in-Chief of Federal Computer Week (FCW) and Government Computer News (GCN).  Along with hosts Christine Blake and Evan Weisel, Troy discusses the numerous publications he oversees and even breaks some news regarding GCN’s awards program! The show takes a nostalgic turn when […]

Securing the Federal Government: Challenges and Opportunities

Last week’s Security Through Innovation Summit, presented by FedScoop, offered interesting perspectives on cybersecurity through a federal government lens. While there were new insights well worth learning, it seemed there was also a bit of an uncomfortable resignation in much of the audience: cyber threats have unfortunately become commonplace. The ever-insightful Chris Young, CEO of […]

Bloomberg BNA’s Dan Stoller on the Facebook/Cambridge Analytica Scandal

Dan Stoller, Senior Legal Editor for Bloomberg BNA’s Privacy & Security Law Report, was this week’s guest on W2 Communications’ “Inside the Media Minds” podcast. During the conversation, we discuss Dan’s background in law and journalism, data privacy and what to look for in the news in the second half of 2018. Highlights from this week’s […]

Inside the Mind of Naomi Eide: CIO/CISO Challenges, RSA and 2018 Hot Topics

Naomi Eide, Editor at CIO Dive, joined the team on this week’s episode of “Inside the Media Minds” for a 360-degree conversation on the cybersecurity landscape and her personal journey to a career in journalism. Here is a small glimpse into our conversation: Eide opens up about her views on technology as an overhyped and […]

RSA 2018: Back to Basics?

With RSA Conference 2018, the world’s largest cybersecurity gathering, just wrapped up, people are asking me about this year’s big conference take-away. Past RSA events have often seen one or two blockbuster storylines dominate the show. This year that wasn’t the case. In the absence of major news or distractions, what I did hear instead […]

EmployeeFeatureFriday: Christine Blake

(If you liked this blog, please share it. Thanks!) An account supervisor for W2 Communications, Christine is a detail-oriented and results-driven communication professional who builds public relations campaigns for technology organizations of all sizes, including cybersecurity, telecommunications and transportation companies. By taking a strategic, news-driven approach, Christine fosters relationships with key industry influencers and media […]

4 Big Changes for RSA

(If you like this blog, please share it. Thanks!) Like some of you reading this, I’m building on a lot of great conversations, networking and momentum coming out of this year’s RSA Conference – the cybersecurity industry’s preeminent “see and be seen” conference. After 16 years in technology-focused public relations, mostly within the security realm, […]

How Marketing Fails during “Prime Time”

(This is the first of a two-part blog about creating brand distinction. If you like this blog, please share it. Thanks!) Security Experts founder Winn Schwartau stirred much discussion earlier this year with a controversy-charged column on the RSA Conference. Now, it isn’t often that a respected leader such as Schwartau inspires such a lively debate […]

3 Ways to Get the Most out of RSA

(If you like this blog, please share it. Thanks!) I recently took part in my first RSA Conference in San Francisco. RSA is all about IT security, and that’s what many of our clients do. For an event like this, we plan all year to get the most out of the many opportunities there. When […]