CYBERTACOS Spices Up D.C. Networking Scene for Cybersecurity Pros and Media

(If you like this blog, please share it. Thanks!) “Stay crunchy!” … Upwards of 250 cybersecurity professionals and media gathered this week for tacos, drinks and networking at CYBERTACOS, an event founded by W2 Communications and co-hosted with LaunchTech Communications. Held at Don Tito in Arlington, Va., CYBERTACOS kicked off by hosting its first-ever “Meet […]

Data Privacy Day: Friendly Reminders for Marketers

Today, companies throughout the U.S. begin recognizing Data Privacy Day (formally set for Sunday, January 28). Now in its 10th year, the goal of this international event is to raise privacy awareness among businesses and individuals and promote strong data safeguarding practices. For those of us in the marketing and PR fields, Data Privacy Day […]

Security Buzzword Bracket Busting

(If you like this blog, please share it. Thanks!) So it’s the Monday after the first weekend of the NCAA tournament and, if you filled out a bracket, you probably fall into two categories: the minority– celebrating how good your picks were; or the majority— disappointed that your selections didn’t go your way. As the […]

Matthew Moynahan, CEO of Forcepoint, talks cybersecurity on Marketplace

W2 Communications Wins PR Agency Elite Award for Content Marketing!

We are excited to announce that won the PR Elite Agency Award for work we did for our client, ThreatConnect. The announcement is here http://www.prnewsonline.com/thelists/agency-elite-2016-winners/#11.

EmployeeFeatureFriday: Carrie VanBuskirk

(If you like this blog, please share it. Thanks!) Since joining our high-tech PR firm as an Account Coordinator in December 2015, Carrie has overseen results-generating media relations, managed social media, coordinated events and played a key role in the development of successful PR campaigns. She has worked with technology organizations of all sizes and industries. […]

EmployeeFeatureWednesday: Joyson Cherian

(If you like this blog, please share it. Thanks!) Joyson Cherian is a vice president at W2 Communications who brings a diverse communications background to our high-tech PR firm, with more than 10 years of experience developing strategic communications programs for clients in segments such as IT security, mobility, open source technology, enterprise software and […]

“Ringing the Bell” for Entrepreneurialism

(If you liked this blog, please share it. Thanks!) On April 26, 2016, W2 Communications Principal and Co-founder Evan Weisel joined a contingent of Virginia Tech leaders and supporters in New York taking part in the traditional New York Stock Exchange (NYSE) ringing of the closing bell. Also on hand for the event was Virginia […]

Networking like a Pro: Three Ways to Build Better Media Relationships

(If you liked this blog, please share it. Thanks!) What does networking really mean, in today’s technology oriented-world? The old days of the Rolodex are gone, so effective networking requires an understanding of the latest tools at our disposal – especially social media platforms. We recently attended the Public Relations Society of America’s National Capital […]

Get the Most Out of RSA Conference 2016

(If you like this blog, please share it. Thanks!) It seems hard to believe, but RSA Conference 2016 is less than six weeks away. Hosted in San Francisco from Feb. 29 to March 4, RSA is arguably the biggest show in the cybersecurity industry: During last year’s event, 33,000 attendees sat in on some 490 […]