How PR Pros Should Engage Reporters

(If you like this blog, please share it. Thanks!) In my early years of journalism, I once worked for an editor who wanted to get rid of every chair in the office. Why? Because, in doing so, he’d force his reporters to go out and conduct in-person interviews. He never actually removed the chairs. But […]

A “Novel” Approach to Media Strategies

 (If you like this blog, please share it. Thanks!) It’s not every day that we get a highly influential technology journalist and a published crime novelist in our offices. Then again, there’s always something cool and interesting going on at Welz & Weisel Communications – officially recognized as a great place to work in the […]