Integrated Cyber Marketing & PR

We don’t just set you apart, we set you above and ahead.

W2 Communications has over two decades of Integrated Cyber Marketing & PR experience working with some of the most prestigious market leaders, innovative startups and emerging disruptors in the cybersecurity industry. We are embedded in this industry, as a trusted strategic marketing firm, public relations partner and media resource. Because we live cyber, our team of expert demand creators and storytellers know what it takes to set you apart, even in the most crowded segments. We seamlessly blend multiple strategies and tactics into dynamic, measurable campaigns reaching influential press and analysts while simultaneously creating multi-touch content programs that drive your ultimate goal: revenue.

We Know How To Tell Your Story

Our team is ingrained in the industry — building relationships with thought leaders, investors, analysts, visionaries and the media – all who can help reach your customers, prospects and partners. In many ways your story is our story — the industry trusts us to tell your story in a way that resonates today, while building a foundation for long-term initiatives that scale your growth.

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We Know What It Takes To Amplify Your Cyber Brand

Brand awareness is the new demand generation, right? And no one is a master at it like we are. Partnering with very smart clients, we create programs, campaigns, and supporting activities and materials that showcase innovation, reinforce leadership and elevate your differentiation in front of the entire industry.

Cybersecurity marketing programs need to build excitement and credibility – and, of course, quickly convertible leads – while overcoming industry noise and skepticism. Our expertise, ethics and enthusiasm inform all of the creativity and initiatives that set our clients apart.

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Cyber Digital Marketing

As a lead generation digital agency based near Washington DC, our services maximize your investments and attract high-value prospects. Our multi-faceted campaigns meet the prospect where they reside, drawing them in with valuable assets that qualify and nurture the best leads for your sales team. By targeting the right buyer with the right message using the right vehicles, we dramatically impact your pipeline.

Ask us about: Digital Strategy • Lead Gen Roadmaps • Social Media • PPC • SEO • Web Design • eNewsletters • Banner Ads • Graphic Design • Analytics & Reporting

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Our Differentiators

  • We Don’t Just Understand Cyber – We’re embedded in the industry

  • Creativity Anchored in Reality – We Push Your Program to New Heights

  • Outcome-Based Marketing Programs – We deliver brand awareness and business growth

  • A Team of Storytellers – Combine Technical Understanding with Business Context

  • The Media Trust Us – Repeatedly Referenced as a Trusted Resource

  • We Create News Events – We Don’t Rely on Our Clients to Make the News

Case Studies

Forescout case study card

Forescout

riskrecon case study callout

RiskRecon

BehavioSec case study card

BehavioSec

Alert Logic case study card

Alert Logic

Pondurance case study card

Pondurance

Lookingglass case study callout

LookingGlass

Secure Code Warrior

Contact Us Today