The RSA Conference has served as the preeminent cybersecurity event for nearly three decades, providing a platform for companies and professionals to elevate their brand before a captive audience. As RSA sets to return to an in-person (albeit, postponed) conference this June following last year’s virtual event, cybersecurity firms must hone their unique message in […]
When cyber news breaks in the technology world, it’s tempting to make quick comments to insert your company’s name into the news cycle. However, sometimes rushing to get a statement into the world has a negative impact. Haste does make waste, after all. The goal of quickly responding to breaking news should always be to […]
The RSA Conference for years served as one of the preeminent events for cybersecurity companies to showcase their latest innovations and improvements to a captive and educated audience. By now you know that for the second year in a row RSA is needing to alter its plans. This year’s event is moving from early February […]
On this week’s episode of Inside the Media Minds, we welcome Tara Seals (@wirelesswench), Senior Editor at Threatpost, an independent news site reporting on IT and business security to tech-savvy professionals. Tara started off her career as an enterprise technology journalist in 1999 and has gained a wide-range of experience ever since. Throughout the years, […]
In the post COVID-19 world, cybersecurity journalists are – like the rest of us – adjusting to a time when there are fewer moments for face-to-face contact, and work-related phone calls/interviews are sometimes interrupted by a dog barking or doorbell ringing in the background. For these reporters, the news cycle is spinning more swiftly than […]
I just attended a very thought-provoking webinar on Securing America’s Voice: Cybersecurity and the 2020 Election. Hosted by Dave Bitner of #TheCyberWire, and featuring Todd Carroll, CISO & VP Operations, #CybelAngel, and Chris Coleman, Principal and Founder, Dominus Group LLC, the discussion presented some frank insights from subject matter experts with a deep understanding of […]
Part 2 in a series on what RSA’s mammoth growth means for security industry communicators In my last post, I broke down a few negative perceptions of the RSA Conference that I’m hearing a bit louder this year from media and industry contacts. In general I’m hearing more vocal opinions that the conference is too […]
First of a blog series on the questions RSA’s mammoth growth raises for communicators in the cybersecurity industry The RSA Conference, “Where the world talks security,” is the world’s largest cybersecurity gathering and a bellwether for the digital security, privacy and risk industry. Claiming more than 50,000 attendees annually, last year RSA touted “17 keynote […]
It’s February, which can only mean one thing: cybersecurity companies across the U.S. are in the midst of preparations for the industry’s largest event – the RSA Conference. With more than 42,000 attendees expected, this year’s conference will be bigger than ever – making it even more difficult to stand out from the crowd. We […]