On this week’s episode of Inside the Media Minds, we welcome Tara Seals (@wirelesswench), Senior Editor at Threatpost, an independent news site reporting on IT and business security to tech-savvy professionals.
Tara started off her career as an enterprise technology journalist in 1999 and has gained a wide-range of experience ever since. Throughout the years, she has covered everything from channel news to wireless networks, ultimately transitioning to the cybersecurity beat which, to her, is “a really cool space to be in.”
When Tara is not cracking a story, you may find her trying to scout a new Mexican restaurant, golfing or playing with her dog – a Chigi. Want to know more? Listen to this week’s episode to hear about:
- How she approaches writing for a technical industry and audience
- Her thoughts on what makes a compelling research report
- The way Threatpost has been driving news coverage in this foggy year of COVID-19, and what they’ve learned
- What makes a good PR pitch
- How the bug bounty industry is driving an increase of discovery and disclosure of vulnerabilities
For more of Tara’s inside scoop, listen below and tweet us @MediaMindsShow to share your thoughts on the episode!
Timestamps:
1:00 – Tara’s background and career highlights in journalism
2:13 – The way Tara approaches her stories for a very technical audience
4:10 – What makes a Threatpost story
5:39 – Her views on compelling research reports and data points
7:34 – The top stories Tara is interested in now
10:49 – The effect of Covid-19 in Threatpost’s coverage areas
12:41 – What type of pitches stand out for clients
15:00 – Tara’s most memorable stories this year
17:00 – The rise of ransomware attacks and the current landscape
18:23 – The long lasting impact of Covid-19 in cybersecurity and the workforce
20:27 – Tara’s thoughts on the biggest trends and stories for 2021
23:49 – Fun facts about Tara