Brief Overview
Northern Virginia-based government integrator worked with W2 Communications to increase visibility within the government technology market
Customer
- Herndon, VA-based government integrator focused on delivering technology that caters to government agencies
- Focused on cybersecurity, digital transformation and modernization
- Over 20 years of government technology experience
Opportunity
- Emphasize expertise in key areas of the business
- Identify opportunities to high 20 years of growth, success and expertise
- Update company website to better align with business goals
Solution
- Our content team worked with internal SMEs to develop content that clearly outlined technology trends, issues and challenges in the government space
- The PR team pitched key spokesperson expertise to key media outlets to create relationships and increase presence
- Creative team created a new, modern, visually engaging website that was easier to navigate and better aligned with company goals
Result
- W2 Communications team placed several articles in high priority government media outlets
- Increased client coverage helped emphasize clients expertise in key technology areas
- New website became easier to navigate for internal employees, customers and prospects
Ready to get started?
Contact us today to learn more about our experience, methodologies and capabilities.