Is Instagram Your Newest SEO Tool?

The recent news from Instagram has the potential to be a game-changer for B2B social media and SEO strategies. On July 10, Instagram continued its roll out of a long-tested feature which allows, as Instagram states, “search engines to index photos and videos from public reels and posts that were uploaded or posted from January […]

This Week in Government Tech Media – August 1, 2025

Why should this week be any different? As we’ve seen over the past several months, AI continues to grab more headlines than any other topic in the government media space. This week, the headlines picked up from last week’s announcement of the White House AI action plan. Our roundup of trending news follows: Federal AI […]

Beyond SOV: Measuring PR Success in a Meaningful Way

As we continue through the second half of the year, our PR teams just wrapped up a heavy week of reporting by taking a super close look at program measurement, goals and where the public relations (PR) results stand compared to competitors. While an essential tool in the PR measurement toolkit, share of voice (SOV) […]

This Week in Government Tech Media – July 25, 2025

Before we jump into this week’s coverage, I wanted to strongly encourage everyone to listen to the latest episode of Gov & Beyond featuring a roundtable discussion with Frank Konkel and Natalie Alms from GovExec and Billy Mitchell and Madison Alder of Scoop News Group. I found their insights on government-focused journalism in 2025 nothing […]

Who’s Afraid of the Big, Bad CMO? How Comms Pros Can Bridge the Marketing Gap

During the RSA Conference I overheard a casual conversation between two pretty senior public relations agency professionals. The topic? Fear of discussing the value of communications with the Chief Marketing Officer (CMO). I giggled at first, being an almost tenured marketing executive, and then considered interrupting to explain that they have a huge opportunity to […]

This Week in Government Tech Media – July 18, 2025

Cybersecurity continued to command attention from the government tech media this week, with articles appearing across an array of publications warning of the potential negative effects of looming budget cuts. Elsewhere, we saw the spotlight shine on the General Services Administration (GSA) and its moves to reshape federal procurement. See below for our roundup of […]

This Week in Government Tech Media – July 11, 2025

Like their counterparts in the mainstream media, reporters in the government tech space early this week covered the implications of the Trump administration’s megabill outlining plans for funding the government going forward. There was much in the bill that touched on technology, and the coverage focused on areas where the bill would promote government tech […]

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Inside the Media Mind of Bradley Chambers, 9To5Mac

On this episode of Inside the Media Minds, co-hosts Christine Blake and Madison Farabaugh are joined by Bradley Chambers, author and podcast host for 9To5Mac. Bradley shares how he fell in love with technology 25 years ago during his retail job at EB Games (now GameStop), before moving into subsequent jobs in tech support and […]

This Week in Government Tech Media – June 27, 2025

As a heat dome enveloped the nation’s capital for much of the week, the heat also went up in the Middle East – with repercussions that may be felt by government agencies under increasing threats of cyber retaliation from Iran. The government tech media reported on those developments this week. There also seemed to be […]