Brand Awareness and Content Strategy Are Key to Driving Revenue

Long before joining W2 Communications, I’ve been a very vocal advocate about the importance of brand awareness and public relations for driving revenue. Early last year, I spoke pretty boldly on the Breaking Through in Cybersecurity Marketing podcast about the shortsighted decisions companies were making to cut back on brand and public relations as they […]

W2 Communications Extends Cybersecurity Marketing Leadership with Addition of Industry Luminary, Jennifer Leggio

Renowned across the cybersecurity industry as a visionary, strategic and results-driven marketer, Jennifer (Jen) Leggio has built a reputation for helping create and accelerate brand leadership that leads to bottom-line results. Joining our team as Senior Vice President, Market Strategy, Jen brings a CMO’s perspective to W2 Communications’ clients, ensuring that strategies and results align […]